How Long Does Makeup Last? Heres When to Throw Away Products

Unsplash / Design by Zackary Angeline

In This Article


Face


Lips


Eyes

Fragrance


Nail Polish


Makeup Sponge

We hate to be the bearer of bad news, but its probably time to toss some of those makeup products youve been holding on to. All makeup products have an expiration date and, while it may be hard to hear, their shelf life is much, much shorter than you think. It might be tough throwing away that favorite foundation or that blush you only bring out for special occasions or that eyeshadow palette youve been clinging to since high school, but makeup expiration dates are no joke. Cosmetics can trap bacteria, which means replacing them regularly is necessary to try to avoid skin irritation, breakouts, eye infections, and styes.

According to makeup artist Ashely Rebecca, "Skin irritations such as rashes, bumps, and burning sensations can occur when using expired products. If you use mascara or eyeliner that’s past its expiration date, you can experience swelling, itchiness, or redness. It’s always best to see a dermatologist immediately if you experience any kind of reaction."

But heres a caveat: Unlike the contents of your fridge, the use-by date on your makeup products relies on the first day you use them, not the purchase date. "If you’re ever stuck wondering, all products have a small symbol that look like a jar with a number/letter on the inside, ex: 12M. This means, usually, that a product has a 12-month shelf life upon opening," says celebrity makeup artist Britty Whitfield. "For makeup, I always follow what the time frame is in the symbol. The worst possible thing would be to use an old, oxidized foundation."

So how do you know when to toss that foundation or mascara? Separation or changes in texture along with foul smells are dead giveaways the product has gone bad.

While its crucial to look out for those telltale signs, its still helpful to get a general idea of how long each product is meant to last. Keep reading to learn the makeup expiration dates for every kind of cosmetic, from blush to eyeliner and beyond.

Meet the Expert

Margarita Lolis, MD, is a board-certified and fellowship-trained dermatologist specialized in cosmetic and medical dermatology.
Ashely Rebecca is a celebrity and editorial makeup artist based in New York City.
Britty Whitfield is a celebrity makeup artist and esthetician based in New York City.

Elnora Turner / buuk.top

Face

Foundation

Charlotte Tilbury
Airbrush Flawless Longwear Foundation
$49.00

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Shelf Life:Six months to one year

Maintenance Tips: Keep your foundation germ-free for longer by keeping your fingers away from the neck of the bottle. Instead, gently drip the formula onto the back of your hand before you apply. "Products, where you dip your finger to apply on the skin, are more susceptible to bacterial contamination," says Margarita Lolis, MD, of Schweiger Dermatology Group. "Lotions with a pump are generally safer and less likely to be contaminated. Products with less preservatives, such as those made for sensitive, have less preservatives and bacteria are more likely to grow." If you notice your foundation starting to separate, it’s definitely time to toss it.

Liquid Highlight

Benefit
High Beam Liquid Highlighter
$21.00

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Shelf Life: Six months to one year

Maintenance Tips: While not as long-lasting as their powder counterparts, the liquid highlighter can last up to one year. Store in a cool, dry place and opt for a disposable applicator when applicable to maximize its shelf life.

Concealer

Tarte Cosmetics
Shape Tape Concealer
$31.00

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Shelf Life: Six months to one year

Maintenance Tips:Similar to foundation, concealer can last up to a year. Keep the product out of direct sunlight, avoid touching the application with your fingers, and when you notice separation, its time to toss.

Blush and Powder

MAC Cosmetics
Powder Blush
$29.00

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Shelf Life: Two years

Maintenance Tips:The longest-lasting color cosmetics you’ll ever buy, powder-formula blushes last around two full years. "Ideally, from personal experience, powders can be extended for longer periods of time if you’re actively and regularly cleaning your brushes. Otherwise, you’re putting old makeup, germs, and skin cells into that powder product every time when your tools are dirty," says Whitfield. Always, always keep your brushes clean!

Cream Blush and Multiple Sticks

Clinique
Chubby Stick Cheek Colour Balm
$29.00

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Shelf Life: 12 to 18 months

Maintenance Tips: Toss cream blush and “multiple” sticks (as in, products you can use on your cheeks and lips) if you notice a change in texture.

Always use clean hands when applying any product to help keep the tubes and pots germ-free.

Lips

Lipstick, Liner, and Gloss

Nars
Lipstick
$26.00

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Shelf Life: One year

Maintenance Tips:It’s time to toss your favorite lip products when you notice a change in their texture—whether that means they dry out or they get goopy. Make your favorite red last longer by keeping it in a cool, dry place (not in your hot car).

Eyes

Brow Pencil and Kohl Eyeliner

Lancôme
Le Crayon Khôl Smoky Eyeliner
$28.00

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Shelf Life: One year

Maintenance Tips:Pencils can last longer than most eye products since they’re constantly being sharpened. Keep your liners away from your steamy bathroom to extend their life.

Mascara

Maybelline
Volum Express the Falsies Mascara
$9.00

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Shelf Life: Three months

Maintenance Tips: Replacing your mascara regularly is crucial for avoiding eye infections. Switch out every three months (or sooner if you notice the formula getting clumpy or starting to smell funny, signaling it’s gone bad). And, of course, don’t ever share mascara, as it can cause cross contamination.

Liquid Eyeliner

Eyeko
Line and Define Skinny Liquid Eyeliner
$22.00

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Shelf Life: Three to four months

Maintenance Tips:Just like mascara, don’t share your liquid eyeliner—germs are your biggest enemy with this type of beauty product.

The more moisture the product has—or the closer it comes to your eyes—the shorter its life span.

Eye Shadow

Anastasia Beverly Hills
Eyeshadow Single
$12.00

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Shelf Life: Three to six months

Maintenance Tips:While powder shadows can last as long as powder blushes (about two years), they should be replaced more often since they’re used around your eyes.

Gel Eyeliner

Stila Cosmetics
Smudge Pot
$20.00

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Shelf Life: Two months

Maintenance Tips:Unfortunately, a pot of gel eyeliner should only be used for a few months since it easily traps bacteria.

Fragrance

Chanel
No. 5 Eau de Parfum
$135.00

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Shelf Life: Three to five years

Maintenance Tips:Fragrance is the longest-lasting product in your beauty routine—by far! Max out your perfume’s shelf life by keeping your scents out of direct sunlight. (Some brands, like Le Labo, even suggest storing them in the fridge.)

Nail Polish

JINsoon
Nail Lacquer
$18.00

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Shelf Life: One to two years

Maintenance Tips:Heat and direct sunlight will make your polish separate and become discolored faster, so store your lacquers upright in a cool, dry place. There are also tricks to help you extend the life of polish that has gone goopy.

Makeup Sponge

Beautyblender
Original Beautyblender
$20.00

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Shelf Life:One to two months

Maintenance Tips:While this may not be a makeup product per se, its an integral part of a makeup routine that many dont realize does have an expiration date. Unlike brushes, makeup sponges build up bacteria quickly—even with regular washes and care. (The Beautyblender website recommends daily washes for an ultimate lifecycle of three to six months, but our estimates are more generalized.)

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